Perspectives, strategies, and insights to shape your growth. Learn how to get the best out of advertising on Amazon, Walmart, Criteo, and more.
Xnurta at Amazon Accelerate 2024: AI, AMC, and What We Showed the Room
Xnurta at Amazon Accelerate 2024: highlights from the event including no-code AMC demonstrations, AI-driven campaign management showcases, and insights for brands and agencies.
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How to Use AMC to Get More from Your Amazon Sponsored Ads
AMC for Sponsored Ads: use Amazon Marketing Cloud data to understand which keywords drive new-to-brand customers, optimise audience targeting, and improve Sponsored Ads efficiency.
How One Agency Unlocked 30% Amazon Sales Growth with Xnurta
Amazon agency sales growth case study: how Vinculum used Xnurta's AI-driven tools to unlock 30% sales growth on Amazon and the strategies behind the result.
How to Set Campaign Goals for Effective Amazon DSP Optimization
Amazon DSP campaign goals determine how the platform optimises your spend. Learn the goal options available, how to choose the right one, and how goal selection affects campaign performance.
How to Win Amazon Prime Day 2024 with Xnurta AI Copilot
Prime Day 2024 AI advertising strategy: how Xnurta AI Copilot helps brands rapidly adjust bids, optimise spend, and stay competitive during Amazon's highest-traffic sales event.
How to Use AMC to Build Your Best Prime Day 2024 Strategy
AMC Prime Day strategy: use Amazon Marketing Cloud to analyze historical data, build high-intent audiences, and structure campaigns before the peak conversion window opens.
How AMC Helps Brands Drive New-to-Brand Customer Growth
AMC new-to-brand growth strategy: use Amazon Marketing Cloud to identify which campaigns bring in first-time buyers and increase new customer acquisition by 10% or more.
How to Turn Your Amazon Products into Best-Sellers
Amazon best-seller strategy: learn how to compete against established products with tighter budgets, improve search visibility, and build the ranking momentum that compounds over time.
