If you're still relying solely on Sponsored Ads for you Amazon Advertising strategy, you're only scratching the surface of what's possible on the platform.Join us for a webinar tailored for those new to Amazon DSP, where we’ll demystify the offering and show how brands of all sizes can leverage upper-funnel advertising to drive growth, expand their reach, and improve efficiency across the entire customer journey.
Whether you’re exploring DSP for the first time or looking to refine your existing approach, this session will walk you through what DSP really offers, from precise audience targeting and powerful data integrations to seamless automation with Amazon Marketing Cloud.
You’ll hear directly from leading experts at Trivium Group and Xnurta, who will share proven strategies, real-world use cases, and why AI-powered execution of DSP campaigns is now easier than ever.
Discover how to save time by automating over 80% of daily tasks with AI, allowing more focus on strategic planning.
See the strategies that reduced TACOS from 15% to 11%, leading to a 30% increase in weekly sales without additional ad spend.
Learn how to balance AI optimization with rules-based automation and manual setup with Xnurta.
Explore how to leverage AMC Hub's no-code, drag-and-drop models and custom audiences to optimize campaigns for increased conversions.