Join us for a complimentary masterclass to unlock the full potential of Amazon Marketing Cloud (AMC) data. With AMC expanding to support Sponsored Ads alongside Amazon DSP, we’ll introduce specific models and strategies to help you drive measurable growth.
Hear from Xnurta and Amazon experts in this interactive workshop, designed to showcase practical applications, success stories, and tools to refine your audience targeting and maximize your ad spend.
Note: Agenda details below are subject to change.
Amazon Marketing Cloud (AMC) has continually evolved into a powerful clean room solution that makes it easier for brands to gain transparency, maximize the value of their data, and get more out of both Sponsored Ads and DSP. By enabling deeper insights and smarter decision-making, AMC helps advertisers stretch their dollars further and achieve stronger results.
In this session, hear from Jack Reidy, Ashlee Earl, and Marcus Gverzdys as they share their perspectives on the importance of AMC for sellers and brands, and how Amazon Ads today enables advertisers to move beyond Sponsored Ads by leveraging AMC to unlock opportunities across DSP and full-funnel strategies.
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Get introduced to the Xnurta AMC Hub’s ten pre-built models and learn how to harness AMC for smarter decision-making. Joon Choi will share real-world success stories and use cases, demonstrating how brands can easily access AMC data to drive advertising and sales success. In addition, see how DSP AI Optimization enhances audience targeting and delivery efficiency, showing how AMC and DSP together provide a full-funnel approach that helps brands stretch their budgets further and achieve stronger results. Gain practical insights to answer your most pressing business questions.
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Join us for an in depth, step-by-step walk-through of a real world case study featuring a brand's journey to success. In this session, we'll explore how Xnurta tackled key business challenges, leveraged AMC models, and utilized targeted audiences to scale the brand effectively. Gain insights into the strategies that drove measurable success and learn how to apply these approaches to your own business.
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Discover how to use Xnurta to build custom AMC audiences for Sponsored Ads, Sponsored Brands, Sponsored Display, and DSP—no SQL required. Learn effective strategies to engage shoppers at every stage of the funnel.
Discover how to get the most out of Amazon DSP with proven best practices that elevate performance across the funnel. In this session, Amazon and Xnurta experts will walk through strategies for smarter audience targeting, campaign optimization, and creative execution. Learn how DSP AI Optimization can improve delivery efficiency, extend reach beyond Sponsored Ads, and help brands drive incremental growth. Gain practical takeaways to refine your DSP campaigns and maximize return on every advertising dollar.
Schedule a 15-minute session with the Xnurta team to get your questions answered, build custom audiences, explore AMC models, and discover our solutions.
Learn how AMC integrates with Sponsored Ads to provide deeper insights into user interactions and cross-channel performance.
Uncover strategies to gain deep insights into the customer journey and grow new-to-brand sales by over 10% on Amazon.
Find out how to use sophisticated audience creation tools to specify and engage your most valuable shopper segments.
Discover how leading brands on Amazon have leveraged Xnurta AMC Hub to achieve their advertising and business goals.
